Overlap is an AI video clipping platform. Teams run it themselves, or Overlap's team runs managed clipping campaigns for them on accounts the customer owns, priced per delivered view.
What each one says it is
Each company in its own words. The rest of the page is what those words mean in practice.
“Turn your content into a wall of clips.”
Clipping.net for brands · checked
What Overlap and Clipping.net cost
Every agency figure is the one printed on its own site on the date shown. Overlap’s managed campaigns are billed on delivered views at its published CPM band, with no minimum.
Managed campaigns are billed on the views they deliver to accounts you own, up to a monthly ceiling you set. There is no minimum and no retainer.
- Managed campaigns
$0.50 to $2.50
CPM on delivered views
- You set a monthly ceiling; spend stops there
- No minimum spend and no production fees
- Nothing charged for reach that did not land
- Runs on accounts you own, which keep the audience and any eligible platform payouts
- Overlap’s platform, for teams that want to run clipping themselves, is priced on a custom quote from our sales team.
Read from Overlap: clipping campaigns, Overlap: pricing · checked
Clipping.net
Billed per verified view on a campaign its team scopes and runs for you. No rate card is printed.
- Managed campaign
Custom
billed per verified view
- Fully managed, with a dedicated manager
- Viewbot and fake-engagement detection on every clip
- Cancel anytime
- Enterprise
Custom
volume pricing
- For agencies, music labels and large brands
- Team seats and unified analytics across campaigns
- Dedicated support
- The one CPM on its brand page is $0.41, an average shown in a sample campaign dashboard.
- It says it pays clippers rates “above the industry standard”.
Read from Clipping.net: for brands, Clipping.net: enterprise · checked
Overlap and Clipping.net, row by row
The questions that separate a clipping agency from Overlap, the same on all three agency pages: whose accounts the clips live on, who keeps what they earn, and what it takes to start. A cell is what the agency’s own site says on the date it was checked. “Unknown” means no page we opened answers it.
| Criterion | ||
|---|---|---|
| What you are buying1 | OverlapA managed campaign, or the softwareOverlap’s team runs clipping campaigns, and the same platform is sold as software | Clipping.netA managed campaign on its clipper networkFully managed, with a dedicated manager; clippers join campaigns from its marketplace |
| Runs on your accounts3 | OverlapYesClips post to channels you own and connect to Overlap | Clipping.netNoClippers link “the TikTok, Reels, Shorts, or X accounts you post from” |
| Who keeps the followers and posts3 | OverlapYouAccounts, followers, posts and performance data stay yours; posts stay up after a campaign ends | Clipping.netThe clippersThe posts, and any followers they win, sit on the clippers’ profiles |
| Who keeps platform payouts3 | OverlapYouEligible platform monetization stays with the account owner | Clipping.netUnknownNo page opened addresses platform payouts; clippers are paid per view by the campaign |
| Run for you1 | OverlapYesOverlap’s team cuts, captions, publishes and reports | Clipping.netYesSetup, the clipper network and optimization, end to end |
| What you are billed on1 | OverlapDelivered viewsRead from the platforms’ own analytics on posts to your accounts | Clipping.netVerified viewsViews pulled from platform APIs and checked for viewbots and fake engagement |
| Published CPM1 | Overlap$0.50 to $2.50Agreed per campaign, up to a monthly ceiling you set | Clipping.netCustomNo rate card; the one figure is a $0.41 average in a sample dashboard |
| Minimum budget1 | OverlapNoneNo minimum spend and no minimum number of clips | Clipping.netUnknownNo page opened states one |
| Retainer or production fees1 | OverlapNoNo production fees and no minimum deliverables | Clipping.netNoNone named: “Pay per verified view · Cancel anytime” |
| Paid up front1 | OverlapNoThe bill is worked out from the views a month delivers; a month with no views has no bill | Clipping.netUnknownNo page opened says when the budget is paid |
| Review before views count1 | OverlapYesOptional approval before each post goes out | Clipping.netPartialEvery clip scanned for fake views, with manual review of bad actors |
| Platforms1 | OverlapNineTikTok, Instagram, YouTube incl. Shorts, X, LinkedIn, Facebook, Threads, Snapchat, Bluesky | Clipping.netFourTikTok, Instagram Reels, YouTube Shorts and X |
| Software you can run yourself1 | OverlapYesThe same platform, run by your own team | Clipping.netNoCampaigns are scoped with its team, “no self-serve setup” |
- 01Clipping.net: for brands · checked
- 02Clipping.net: enterprise · checked
- 03Clipping.net homepage (for clippers) · checked
- 04Overlap: clipping campaigns for brands · checked
- 05Overlap: clipping campaigns · checked
- 06Overlap: pricing · checked
- 07Overlap docs: linking social accounts · checked
- 08Overlap docs: social calendar · checked
- 09Overlap: AI video clipper · checked
Each row’s footnote is the Clipping.net source. Overlap’s column is read from its documentation and its own site, listed as sources 4 to 9.
Moving from Clipping.net to Overlap
What a team gives up and what it gains, in the same voice. The number after each line is its source in the list under the table.
What you give up
What you gain
An audience that stays. Every view lands on accounts you own, and the followers, posts and data stay after the campaign.5
The platform payouts. Eligible monetization on those accounts goes to you, not to a clipper.5
A published rate: a $0.50 to $2.50 CPM against a ceiling you set, with no minimum and no retainer.6
Nine publishing platforms against four, adding LinkedIn, Facebook, Threads, Snapchat and Bluesky.7
The software itself, if you later want to run clipping with your own team.9
Overlap vs Clipping.net, answered
Yes, for a brand that wants a managed clipping campaign it pays for by the view. Both run the campaign for you and both bill on views. The difference is where the clips live. Clipping.net’s clippers post from their own accounts. Overlap posts to accounts you own, so the followers and the posts stay with you after the campaign ends.
With Clipping.net, the clippers’ own: each clipper links the TikTok, Instagram Reels, YouTube Shorts or X accounts they post from, and the campaign pays them for the views. With Overlap, your accounts: you connect your channels, and Overlap’s team publishes to them on up to nine platforms.
On an Overlap campaign you do. The accounts, the followers, the posts and the performance data are yours, posts stay up after the campaign ends, and eligible platform monetization stays with the account owner. On a Clipping.net campaign the posts sit on the clippers’ profiles, so any followers they win are the clippers’.
Clipping.net bills per verified view at a custom rate and prints no rate card; the one CPM on its brand page is a $0.41 average in a sample dashboard, and enterprise pricing is custom. Overlap’s managed campaigns are billed on delivered views at a $0.50 to $2.50 CPM, up to a monthly ceiling you set, with no minimum spend, no production fees and no retainer.
Yes. Overlap is also sold as software, so a team can build the clipping workflow and publish to its own accounts without Overlap’s team running it. Clipping.net scopes every brand campaign with its own team and describes no self-serve setup.
Run it yourself, or have us run it.
Overlap is an AI video clipping platform. Teams run it themselves, or Overlap's team runs managed clipping campaigns for them on accounts the customer owns, priced per delivered view.
Run it yourself
Connect the sources you already publish from, set the brand rules once, and let the workflow turn long recordings into edited, captioned clips. Your team reviews and posts to nine platforms from one calendar.
Or have us run it
Overlap's team runs the clipping campaign on accounts you own. You set a monthly ceiling, spend follows the views that were delivered, and the accounts, the posts and the audience stay yours.